Poonawalla Fincorp unveils loan product for salaried class 

Poonawalla Fincorp, a Cyrus Poonawalla Group entity, has launched PL Prime Digital 24x7, a digital personal loan offering designed to meet the needs of salaried professionals seeking quick access to credit.

“The PL Prime Digital 24x7 Loan enables eligible customers to bypass traditional loan processes and avail loans up to ₹15 lakh in just 15 minutes through a completely paperless process. It also provides the flexibility to choose longer EMI tenures and comes with a zero collateral requirement,” the NBFC said.

Arvind Kapil, MD & CEO, Poonawalla Fincorp, said, “We are addressing the demand for an end-to-end digital solution that eliminates the paperwork and delays, making funds available when they are needed the most. This initiative is built on our unwavering commitment to a risk-first approach, deep customer insights and accelerated efforts to consistently leverage technology solutions to transform the lending landscape.”

“By providing 24/7 accessibility, instant approvals, and a fully digital journey, we aim to empower salaried professionals of prime corporates with a reliable financial solution, and set a new benchmark in digital lending,” he added.